H&M - we love fashion

H&M

4.7

855K reviews

50M+

Downloads

Everyone

About this app

Tap in to our fashion feed, anytime, anywhere, and all in one spot — the H&M app.
Get instant updates, track your orders, use your own photos to find similar items in stock, and get inspired by our users all over the world!

Imagine yourself browsing our feed and experiencing it live all at the same time.
Sounds exciting? Keep reading!

Our app also comes handy when you’re already inside one of our stores.
Let’s say you can’t find your size or would like to know if an item is available in more sizes and colours? Scan the price tag — our SCAN & FIND feature will let you know!

Seen something you like and got inspired by? VISUAL SEARCH lets you explore what we have to offer by using your own photos or screen shots. It recognizes patterns, colors, styles, and gives you a list of matching or similar items in stock.

Save the items you love the most in your own list of favourites — just tap the HEART ICON.

Keep up to date with the fashion world by activating PUSH NOTIFICATIONS! You’ll be the first to know when a designer collection drops and you’ll instantly be notified when we have special offers and events!

Don’t miss out — download the H&M app now!

When you download the H&M app, we will process your data in accordance with our Privacy Notice. For more details on this, please go to hm.com.

Updated on

May 7, 2024

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.

This app may share these data types with third parties

Location, Personal info and 3 others

This app may collect these data types

Location, Personal info and 6 others

Data is encrypted in transit

You can request that data be deleted

Ratings and reviews

4.7

842K reviews

Justyn Tru

February 28, 2024

I prefer using an app for online shopping. And H&M's interface is easy to use. That said, it is not reliable. sometimes tou remove things from your cart and they reappear. or you try and add an item to your cart or wishlist, and it refuses to. closing the app will fix this sometimes buy not always. And then you have to look for the item again. been this ways since I got the app months ago, too.

77 people found this review helpful

human person

April 16, 2021

Perfectly usable app for shopping. Inuitive interface. Layout is organized and nice looking. Only 60 items allowed in the Favorites list, but that's my only complaint. Nice features: no ads, access to plus sizes, and a barcode scanner so if u dont find the right size/color in-store u can easily find that exact item in app. Everything ships on time. (formerly i complained of bugs. they were fixed, so now no complaints again

3 people found this review helpful

A Google user

March 3, 2019

4 stars because it doesn't say height or weight of the model and the size they are wearing. Also, too many tracksuit looking outfits and stuff that looks similar. App runs smooth, but still lot of room for improvement. I'm very particular about styles. Hope they update trends more often. If something does catch my eye, its way overpriced for what it should be worth. I feel price is more based on trending product rather than quality of material.

499 people found this review helpful